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Authorpreneur Launch

Authorpreneur Launch

Tips and Tools for an Authorpreneur to Market Your Ebook: Build Your Following. Sell More Books.

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Marketing Your Ebook

TOUGH: Women Who Survived Cancer Book Cover

Follow My Book Launch: February Progress!

February 26, 2019 by marquina iliev 2 Comments

  Hey friends! In January I invited you to follow along with me as I move my book TOUGH: Women Who Survived Cancer from pre-launch to launch. In last month’s post, I shared some of the initial steps I was taking to get the project underway, including 1.) building my platform using Facebook ads, 2.) designing a Kickstarter campaign […]

Filed Under: Book Image, Book Launch, Digital Marketing, Facebook, Indie Author, Marketing Your Ebook, Promote A Book Tagged With: Authorpreneur, Book Launch, Facebook, Indie Author, Marketing Your Ebook

how to publish your book

How to Publish Your Book

November 6, 2018 by marquina iliev Leave a Comment

If you’re a writer considering how to publish your book, you may feel intimidated or confused by terms like traditional publishing and self-publishing. Today, I’m going to give you an insider look at these unique options. My goal is lend you insight from my experience, to educate and empower you to make the right choice […]

Filed Under: Authorpreneur, Book Launch, Brand Strategy, Business Plan, Market Your Book, Marketing Your Ebook, Promote A Book, Self-Publishing Tagged With: Agents, authors, Books, Marketing Your Ebook, Publish Your Book, Self-Publishing, Traditional Publishing

5 Unconventional Book Launch Ideas from Professional Marketers

[Guest Post] 5 Unconventional Book Launch Ideas from Professional Marketers

September 18, 2018 by marquina iliev Leave a Comment

Hello Authors, I was recently interviewed for a BookBub article and I want to share with you these excellent Unconventional Book Launch Ideas. I’m definitely taking the podcast outreach tips from Suggestion #3! This article was originally published on the BookBub blog. 5 Unconventional Book Launch Ideas from Professional Marketers Guest Post by RICARDO FAYET (GUEST […]

Filed Under: Advertising, Amazon Best Seller, Authorpreneur, Book Launch Tagged With: Authorpreneur, Business Plan, Indie Author, Marketing Your Ebook

Facebook Page vs Facebook Profile

[Facebook] Authorpreneur Looks at: FACEBOOK PAGE vs FACEBOOK PROFILE

February 13, 2018 by marquina iliev Leave a Comment

Authorpreneur Looks at: FACEBOOK PAGE vs FACEBOOK PROFILE If, like billions of other people, you are already an avid Facebook user, you probably know about all the different ways the platform can be used. One major aspect of Facebook’s appeal is the fact that you can promote a business and interact with customers via a […]

Filed Under: Facebook Tagged With: Facebook, Indie Author, Marketing Your Ebook, Self-Publishing Business

analytics display advertising

[Marketing and Optimization] Display Advertising, Mobile Advertising, and Media Planning for Authors

January 9, 2018 by marquina iliev Leave a Comment

Hello Writers! Happy New Year! I’m excited about 2018 and looking forward to sharing more in-depth author marketing tips. At the end of 2017, we completed a comprehensive 4-Unit, 16-lesson Digital Marketing Course – whew! If you want to check back on the lessons again, here is a link to Lesson 1. First, I’d like […]

Filed Under: Advertising, Display Advertising, Market Your Book, Marketing Your Ebook Tagged With: Advertising, Authorpreneur, Indie Author, Marketing Your Ebook, Promote A Book, Self-Publishing Business

Post5 email marketing

[Reader Acquisition] Email Marketing and Building Your Author Email List

November 21, 2017 by marquina iliev 2 Comments

Unit 4: Reader Acquisition Part 5: Email Marketing Getting a Handle on This Email Marketing Thing Once and For All A main part of an authorpreneur’s overall marketing campaign should be the creation of a mailing list. While there is no one-fits-all formula for a mailing list there are several ways you can build a […]

Filed Under: Email List Building, Email Marketing Tagged With: Email Marketing, Marketing Your Ebook

Paid Search Marketing for Authors and Writers

[Reader Acquisition] The Importance of Paid Search Marketing for Authors and Writers

October 10, 2017 by marquina iliev Leave a Comment

Unit 4: Reader Acquisition Part 2: Paid Search Marketing An authorpreneur should understand the importance of using SEO as a tool, optimizing all website content to ensure it contains keywords that will help promote natural and organic search marketing. Paid search marketing takes this a step further, by allowing you to pay to appear at […]

Filed Under: Authorpreneur, Business Strategy, Calculating Marketing ROI, Inexpensive Tools, ROI, Search Marketing Tagged With: Authorpreneur, Ebook, Indie Author, Marketing Your Ebook, Reader Acquisition, Search Marketing, Self-Publishing Business

Reader Retention

[Reader Acquisition] The Importance of Reader Retention

September 26, 2017 by marquina iliev Leave a Comment

Unit 4: Reader Acquisition Part 1: The Importance of Reader Retention We have previously talked about growing a reader base, and marketing content to the right crowd, but it is very important to also focus on keeping these initial readers coming back for more. Once you have a few books under your belt it’s easier […]

Filed Under: Calculating Marketing ROI, Digital Marketing, Ebook Sales, Intro Digital Marketing, Reader Retention Tagged With: Authorpreneur, Indie Author, Marketing Your Ebook, Reader Retention

Moble and Tablets: What Authors Should Know

[Site and Content] Mobile and Tablets: What authors and writers need to know

September 12, 2017 by marquina iliev Leave a Comment

Unit 3: Site and Content Part 4: Mobile and Tablets: What do authors need to know? In previous articles we raised the importance of owning a user-friendly website that engages your audience and drives them towards purchasing your work, signing up to your mailing list, or even sharing their love for you with their peers. […]

Filed Under: Indie Author, Intro Digital Marketing, Mobile, Promote Your Books Tagged With: Authorpreneur, Indie Author, Marketing Your Ebook, Mobile

author blogging

[Site and Content] Developing Great Content: Should You Have An Author Blog? Is Blogging Right For You?

August 29, 2017 by marquina iliev Leave a Comment

Unit 3: Site and Content Part 3: Should You Have an Author Blog? A blog can be a highly effective marketing tool for any authorpreneur, but only when used correctly. The onus is on the writer to ensure they use their blog to not only engage their audience but also organically encourage comments and social […]

Filed Under: Author Blog, Market Your Book, Promote Your Book, SEO Tagged With: Author Blog, Marketing Your Ebook

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