Unit 2: Marketing Analytics Part 3: Segmentation, Targeting, and Tracking We have previously reviewed the usefulness and importance of using the extensive array of tools and methods for analytics and metrics that are at your disposal to help grow your business. When used correctly, analytics can provide you with an immense pool of information, and can […]
Target Audience
[Marketing Analytics] Metrics, Sources, and Statistics
Unit 2: Marketing Analytics Part 2: Metrics, Sources, and Statistics We have recently discussed the different ways you can build your audience, as well as how to use all kinds of different marketing analytics to your advantage. We have also reviewed the importance of building business goals and configuring marketing tactics with these goals in mind. […]